PRIVACY POLICY – Bluetiful

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PRIVACY POLICY

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Bluetiful Ltd.

Bluetiful Ltd. is committed to ensuring that your privacy is protected.

 

WHAT WE COLLECT

When you visit www.bluetiful.co.uk, we only collect the personal information you chose to share:

  • Your name
  • Contact information including email address
  • Billing & shipping address
  • Order information – Credit Card or other payment information
  • Individual web pages or products that you view
  • IP address
  • Browser

 

WHAT WE DO WITH YOUR INFORMATION

Additionally, we use this information to understand your needs and provide you with the best possible service to:

  • Communicate with you, and process your order
  • Improve your shopping experience
  • Improve our products
  • With your permission, to notify you of products or special offers that may be of interest to you

 

DATA RETENTION

We retain your personal information for as long as required to fulfil the activities set out by this privacy policy for as long as permitted by law or until you ask us to delete this information.

 

SECURITY

We are committed to ensuring that any personal information we hold is secure.

However, the transmission of information via the internet is not completely secure.

So, whilst we will do our best to protect your personal information, we cannot totally guarantee its security.

We implement industry best practice procedures in how we store, access and manage that information.

Our methods meet the GDPR compliance requirement.

 

GDPR COMPLIANCE

Under GDPR your rights are as follows.

  • the right to be informed;
  • the right of access;
  • the right to rectification;
  • the right to erasure;
  • the right to restrict processing;
  • the right to data portability;
  • the right to object; and
  • the right not to be subject to automated decision-making including profiling.

 

COOKIES

We use cookies to provide you with a better user experience.

By using the website, you consent to the usage of data captured by the use of cookies.

We do this by placing, a cookie (a small text file) onto your computer hard drive to track how you use the website.

Cookies generate analytics about how you browse and interact with the website and can assess the success of our marketing and advertising campaigns.

You can choose to accept or decline cookies. Your web browser should provide you with the option to manage and delete cookies. Although this may prevent you from taking full advantage of the website.

 

THIRD PARTY LINKS

When you click on links on our store, they may direct you away from our site. Be aware that these third-party sites have separate and independent privacy policies and we do not have any control over the privacy of information you provide whilst visiting such sites. 

 

SHARING YOUR PERSONAL INFORMATION

Occasionally, we need to share your personal information with necessary and specifically chosen third parties such as:

Shopify - We use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

Google analytics - We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Service providers that assist us with our business and marketing activities, such as marketing emails, payment service providers or providers of IT support.

Finally, we may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

 

AGE OF CONSENT

The Bluetiful website is not intended for individuals under the age of 13.

 

CHANGES TO OUR PRIVACY POLICY

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

 

CONTACT US

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information, please contact our Privacy Compliance Officer at blue@bluetiful.co.uk.